Brief
Develop a distinctive visual identity for Rave LATE, an event series designed to empower students with career-focused insights. Create a unified design system including a custom wordmark, a compelling colour palette, and guidelines for photography and animation styles.
Outcome
A dynamic identity blending 2D and 3D elements, ‘connecting the dots’ between the university and the creative industry
Role within team
+ Brand strategy and design
+ Photography and graphic treatments for print and social media.
+ Brand strategy and design
+ Photography and graphic treatments for print and social media.
Bridging the gap between University and Industry. Decode the world of creative careers.
Disciplines
+ Brand Strategy and Identity
+ Art Direction & Visual Treatments for Social and Print Posters
+ Worked in a team alongside upcoming creatives
